While an overwhelming majority (85%) of sales leaders believe in the positive impact of AI, only a fraction (40%) have adopted conversational intelligence solutions. This highlights a major untapped growth opportunity. Among those who have taken the leap, 38% have seen an improvement in their conversion rate, 30% report a reduction in their sales cycle, and 61% note enhanced team productivity. Our study analyzes the main sales challenges of 2024 with insights from over 390 leaders and explores the impact of AI on sales organizations and their performance.